I started my freelance business, BANG Graphics, back in 2010. It’s been 14 years. That’s a long time and wow, what a time it has been. I have learned so much and grown so much as a designer and a marketer. I designed my logo in my final year at SAIT, a place I had the best time and hold close to my heart. The logo is as old as my business, 14 years. It’s time for a new version and a new vision.

My original logo, seen here, had water flowing out of the A and my thought process was that this stood for creativity flowing. Other than that, it doesn’t mean much to me and probably why I am ok removing it. It provided balance and some interest. But I am not married to it.

I love the colours. It’s business. It’s trustworthy. It stands for technology and modernity. I love it. So, I applied it to a new version. I wanted to focus on purposeful connection of the letters in a modern, lowercase, take. Here we go, 2024.